Head of Product Marketing, Self-Serve Growth
Superhuman · Remote · Hub - San Francisco · Remote - United States ·
COMPENSATION
$266k – $350k
Listed on the employer's job board (Ashby)
- Hybrid work model
- Lead PMM team
- B2C SaaS focus
- 10+ years experience
- AI productivity platform
You will define the product marketing strategy for Superhuman's self-serve growth engine, connecting audience insights with positioning across the customer journey. Reporting to the Head of Growth, you will lead a team of product marketers to drive multi-product adoption and expansion.
This position requires building an operating model that turns market intelligence into scalable growth programs. You will collaborate with Product, Sales, and Lifecycle Marketing to create cohesive experiences for the Superhuman suite.
What you'll do
- Set product marketing strategy for acquisition, activation, and expansion
- Synthesize research into segmentation and positioning recommendations
- Own the roadmap for suite-level solutions marketing
- Define how users discover and purchase additional products
- Establish operating models with Business Unit PMMs
- Institute measurement frameworks for growth marketing
- Drive persona-oriented multi-product seasonal campaigns
- Hire, lead, and develop a team of product marketers
What you'll need
- 10+ years in Product Marketing or Growth
- Direct people leadership experience required
- Background in B2C SaaS or PLG companies
- Expertise in audience segmentation and positioning
- Strong fluency in product and growth analytics
- Exceptional storytelling and positioning instincts
- Ability to create clarity in ambiguous environments
Stack
- Superhuman Docs
- Grammarly
- Superhuman Mail
- Go AI assistant
How you'll work
- Dynamic hybrid working model
- Mix of focus time and in-person collaboration
- Compensation zones based on US hub proximity
What you get
- Comprehensive health, dental, and vision care
- Mental health and fertility benefits included
- Disability and life insurance options
- 401(k) and RRSP matching
- Paid parental leave
- 20 days paid time off plus holidays
- Stipends for caregiving, wellness, and home office
- Annual professional development budget